ALLEN HORI EVENT POSTER DESIGN
PROJECT DESCRIPTION:
This project was an assignment in creating a visually captivating poster design to promote a fictional designer exhibition. The hypothetical exhibition would showcase the works of a selected designer and would serve as a key promotional tool to attract attendees and generate excitement for the event.The selected designer in this instance was Allen Hori of the Cranbrook designers.
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The project objectives included:
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Capture the essence and diversity of the designer and their works featured in the exhibition.
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Create a visually engaging poster that grabs attention and communicates the event details effectively.
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Reflect the creative spirit, innovation, and talent of the designer while maintaining a cohesive visual identity.
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Consider the target audience and venue of the exhibition to ensure the poster resonates with attendees and fits within the event environment.
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PROJECT DELIVERABLES:
Poster Design:
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​A modern and clear poster design that communicates both the style of Allen Hori's work and the information related to the exhibit.
STAGE 01: IDEATION
This ideation stage of this project involved studying Hori's portfolio, understanding his artistic influences, and identifying key elements that represent his aesthetic. Elements that stood out in the designs were features such as: bold typography, diverse line-weights, geometric shapes, and primary colors.
Allen Hori Design Inspiration
STAGE 02: IMPLEMENTATION
The final design is an experimentation in typography, imagery, and geometric composition to create a cohesive and visually striking poster that captures the essence of Allen Hori's work and contribution to the world of design.
Final Poster Design
Final Poster Mockup